A celebration of bicycle-related small businesses and crafters, the first annual Pedaler's Fair, lands in Seattle, Washington, April 21-22, 2012.
The two-day event will highlight the work of Washington-based businesses with a focus on cycling-related products such as bags, clothing, furniture and bikes.
With more than 20 vendors participating the event promises to have something for everyone from the casual bicycle commuter to the dedicated randonneur.
The driving force behind the Pedaler’s Fair are three passionate organizers with a strong focus on supporting their local cycling community.
An apparel designer specializing in functional yet fashionable cycling clothes and accessories for women, Sonia McBride, values well-designed products and places great emphasis on supporting local and small businesses. By co-organizing Pedaler’s Fair, Sonia hopes to highlight the diversity of makers in her local community and to celebrate a city that supports its small businesses with undying enthusiasm.
Jason Goodman is co-owner of Swift Industries, a Seattle-based pannier and bicycle bag company. Jason believes that the Pedaler’s Fair will be invaluable to micro-businesses in Washington. His involvement comes from a desire to provide a showcase for people with bicycle related-businesses. He also feels that, “society as a whole needs to step back from large global markets. We need to focus more time and energy investing in our local community, from retail and manufacturing to agriculture.”
Joining Jason and Sonia is Ryan Shuetze who helms Seattle’s bicycle blog Go Means Go. Ryan has been planning and promoting cycling events that encourage the growth of the cycling community. Pedaler’s Fair is a natural additon to the bicycle races, benefits, and movie screenings Ryan has organized in Seattle.
In additon to showcasing local businesses and crafters the event will also host a variety of free workshops and presentations.
Russ and Laura of Path Less Pedaled (and Momentum Mag Issue 55 contributors) will be presenting at the event. The couple has just returned from a bicycle tour in New Zealand and their Northwest fans are in for some wonderful and inspirational stories from the road. Also in store are a yoga for cyclists presentation, bicycle photography and more.
To encourage attendees to cycle to the event, Seattle’s non-profit Bike Works will provide bike parking and add several bike mechanic workshops to the program. There will also be local music and hoppy beverages throughout the day.
A portion of all profits from the Pedaler's Fair will go to help fund the Washington High School Cycling League.
The Pedaler's Fair takes place in The Building, Ballard District, 1415 NW 49th Street, Seattle, Washington. April 21-22, 2012 from 11am-5pm. pedalersfair.com