Photo courtesy of Transportation Alternatives
TA Bike to Work Day 2013
This May, more than 400 companies, nonprofits, government agencies, and other workplaces in New York City will participate in Transportation Alternatives' Bike to Work Challenge, presented by Spinlister and Maimonides Medical Center.
Employees around the five boroughs will compete to see which office can log the most commuter trips on two wheels during the week leading up to Bike to Work Day on May 16, 2014.
“Whether your workplace has one employee or thousands, you're welcome to join the Bike to Work Challenge,” said Transportation Alternatives Executive Director Paul Steely White. “It's the best way to get staff engaged and excited about commuting by bike. The Challenge is 100 percent free, but participants come away with so much: well-toned legs, awesome prizes, and bragging rights at the water cooler, not to mention a better outlook on their week.”
“We, at Maimonides, are delighted to participate in this initiative that is good for both cyclists, and for the city we love,” said Pam Brier, President and CEO of Maimonides Medical Center. “Helping Brooklynites achieve good health is core to our mission.”
Among the workplaces that have already signed up this year are major corporate offices like Time Inc. and Google, smaller companies including Brooklyn Brewery and Etsy, nonprofits like New York Public Radio and the Centre for Social Innovation, and such government agencies as the FDNY and the New York City Department of Health and Mental Hygiene.
Anyone can participate in the Bike to Work Challenge, even people who don't have their own bikes. Team members can commute on Citi Bikes, or use Spinlister, the world leader in peer-to- peer bicycle rentals. “Spinlister is thrilled to support TA's Bike to Work Challenge,” said CEO Marcelo Loureiro. “We want everyone to have the opportunity to participate, regardless of whether they own a bike. With Spinlister, New Yorkers can rent a bike, or list their bikes to help others get involved. Our mission is to grow the biking community and help New Yorkers share their culture with others.”
Winners are determined by participation levels during the week of the Challenge. A winner will be named in each workplace size category. Top riders will earn sweet goodies from KIND Healthy Snacks, Vita Coco, REI, Chrome, Rack & Go, BikeNYC, Spinlister, and Citi Bike.
At the end of the week, Transportation Alternatives will honor the winning businesses and individuals at the Bike Home from Work Party, an under-the-stars celebration in DUMBO, Brooklyn.
The party is Friday, May 16 from 6:30 to 9:30 pm. Aiming to be the nation's largest Bike to Work Day celebration, Transportation Alternatives’ Bike Home from Work Party, presented by Spinlister and Maimonides Medical Center, will pack the streets of DUMBO with pop-up shops, slick bicycles, gourmet food vendors, a beer garden, and more:
- Grab a pint of Brooklyn Brewery beer and watch Chrome bags screen-printed live at the Chrome Beer Garden
- Join the shooting challenge on the Brooklyn Nets Mobile Basketball Court with Maimonides Medical Center.
- Mug it up with your bicycle in Spinlister’s bike photo booth
- Learn how to braid your hair to stay neat under your helmet at the Po Campo Braid Bar or get a bicycle-themed manicure from Nails by Mimi
- Test out your future bike-oriented ink with a Tattly temporary bicycle tattoo courtesy of Redbeard Bikes
- Park your bike in luxury with free bike valet parking by Timbuk2 (and don’t worry about your Citi Bike either – extra parking will be provided)
- Peruse Giro commuter apparel for men and women from the 2014 New Road line, then shop around at pop-up shops from Cleverhood, We-Flashy, REI, NYCeWheels, RydeSafe, and Rebecca Minkoff
- Drool over the hand-built bikes from local frame builders at the #BikeNYC loft
The 2014 Bike to Work Challenge is made possible by the generous support of sponsors Spinlister Global Bike Share, Maimonides Medical Center, Percolate, the Law Office of Vaccaro & White, and Giro.