Autumn Gear Guide
Find inspiration in our Gear Guide that will keep you out on your bike through wind or rain.
Download NowAn innovative upgrade to the reusable bag brings a punch of color while being portable and light.
As places like Portland, OR; San Francisco, CA; and Telluride, CO, ban plastic bags, the reusable bag has become an important accessory. Adnan Alicusic, along with friend and fashion designer Ilaria Gregianin, came up with Notabag; a reusable bag that can be worn as a backpack, carried as a tote bag, and stored away in a compact pouch.
“The Notabag idea was born during a trip to the local farmers’ market. It was one of those situations that many can identify with: the grocery bag filled up very quickly and I still had to ride my bike home,” explained Alicusic. After months of prototyping and testing in Germany and Italy, the Notabag was born.
The Notabag is available in water-resistant, rip-stop polyester (€12), 100% cotton (€15), as well as a two toned polyester (€15) in a wide array of colors. Straps allow the bag to be carried as a backpack for riding while still being portable and light.
When asked how reaction to the Notabag has been so far, Alicusic said, “the reaction overall has been astonishing. It is a simple product and pretty intuitive – we always see the ‘duh, that makes sense’ reaction when we present it to the audience.”
Watch this video to see the Notabag in action!
Find inspiration in our Gear Guide that will keep you out on your bike through wind or rain.
Download Now
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