Rivet & Sway Specs on Wheels

Rivet & Sway, an online eye-wear boutique that caters exclusively to women, recently unveiled Specs on Wheels – a pop-up boutique, custom engineered to fit on a cargo bike, and cleverly designed to merchandise Rivet & Sway frames in Seattle, WA, beauty salons. The pop-up boutique allows women to try on frames, consult the on-hand stylist for personalized recommendations, and custom order prescription glasses through a built-in iPad kiosk.

rivetandsway.com